Experiencing London Blooms Courtesy of Jo Malone

As many of you know, my birthday was last month, so of course, lots of my favorite retailers sent me birthday greetings, offering discounts on items to entice me to buy something for myself on my birthday.

One of these retailers is my favorite perfumer, Jo Malone. I’ve written a couple posts about her in the past, including this one about one of my fave fragrances, Wild Fig & Cassis. But lately, I have been wild about Wild Bluebell. I’ve been wearing that scent as my signature scent since it launched last Fall. Needless to say, when the Jo Malone store invited me for a private party to celebrate March birthdays, I made sure to RSVP, and brought along my friend Jen to partake in the goodies.

Jo Malone definitely knows how to treat her regular customers, as there was champagne, fruit, cheese, and other yummy treats, in addition to the fragrance bar. I had to, of course, re-stock my Wild Bluebell and thus bought a body butter in that scent, but I was also introduced to the limited edition London Blooms collection while I was there.

The collection is inspired by the British garden…where surprising juxtapositions rarely happen in the flower beds by chance. The collection contains three scents: Iris & Lady Moore, Peony & Moss, and White Lilac & Rhubarb. I personally purchased the White Lilac & Rhubarb because I thought it paired really well with the Wild Bluebell. It’s a daring juxtaposition. Tart-vibrant rhubarb cuts through the soft lilac, rose and sun-loving heliotrope scents.

Really, it just smells so lovely. It’s definitely worth a trip to Jo Malone just to smell them while you can.

The lovely London Blooms collection. Yes, the fragrance is gorgeous, and the bottle looks beautiful on a vanity.

Window sign – London Blooms is a limited collection so get it while you can

Just a few of the treats to celebrate March birthdays.

I really just love Jo Malone!

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